Are You Selling Your Houston House?
1) Price - You can price
your home dramatically under market, perform virtually no
home maintenance, marketing or sales effort and your house
will sell. On the flip side, you can have the best
marketing package in Houston and if your house is
overpriced, it won't move. It's important for you
(or your Houston Area Realtor)
to complete proper market research and find the best price
for your house.
2) Marketing - If your
house is priced correctly, you'll want to make sure the
right buyers see your home. Marketing isn't just
about broad exposure, but getting the right information
to the right people at the right time. Today,
nearly 75% of home buyers begin their search online.
It's important that your Realtor provide you with a
quality and unique Internet sales strategy (e.g.
www.2301persa.com)
in addition to providing you with traditional real
estate marketing tactics.
1. Price your Houston home right. Set a price at the
lower end of your property’s realistic price range. It’s
much better to price the house lower initially, get
multiple offers and “bid up” the price than to leave
your Houston home on the market for months without
getting much interest.
2. Get your Houston home “market ready” for at least two
weeks before you begin showing it. Click here for
Houston home staging tips.
3. Be flexible about showings. It is often disruptive to
have a house ready to show on the spur of the moment,
but the more often someone can see your Houston home,
the sooner you’ll find a seller.
4. Be ready for the offers. Decide in advance what price
and terms you’ll find acceptable. Pre-set how much
you’re willing to negotiate on your Houston home, so the
emotions of the negotiations don’t make you lose sight
of the bigger picture.
5. Be flexible on terms if need be. If your Houston home
has been on the market for more than 60 days without a
showing, be prepared to lower your asking price.
Click here for more Houston home sale tips.
Contact
Paige Martin at 713-384-5177 or
Paige@HoustonProperties.com for assistance in
selling your home today.
